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  • Writer's pictureSubZero Comics

The Best Places to Sell Your Action Figure Collection

Updated: Nov 2, 2022

So you're ready to sell your Marvel Legends, DC Universe Classics, Star Wars, McFarlane, and/or NECA action figure collection(s). Well, you've come to the right place. Here we've made an easy guide on where you can sell your collection of action figures. We've provided some useful tips and tricks that can help whether you're selling 5 loose figures or 500 sealed action figures.

Note that selling action figures can be tricky at times. One person might find that Amazon is the best route when selling their collection, while another might find WhatNot to their liking. In the end, it somewhat depends on what you have and how quickly you want to sell everything.

Please know that any opinions that we offer on this blog/website are for entertainment purposes only. If you ever want to sell a collection of action figures, then you should always be thorough in your research. Always make sure to consult multiple sources when searching for information online. This is to say that you should not use our website when making any financial decisions.

Also, note that we buy action figure collections. If you're looking to sell your Marvel Legends, DC Universe Classics, McFarlane, Star Wars, or NECA action figures, then be sure to give us a call, text, or email. We travel to you and pay cash for all collections and pay fair, competitive prices. If you just need an appraisal or an opinion, then note that we offer completely free, no-strings-attached advice. We can point you in the right direction if you find yourself stuck, without any pressure to sell your action figures to us.

That being said, let's get onto our list of the best places to sell your action figure collection.

McFarlane Mortal Kombat Scorpion
McFarlane Mortal Kombat Scorpion


We think the Amazon Marketplace is just great if you have the right items. Some action figures can sell for much more than other places and listing items can be quite easy. You can list an action figure on Amazon with a few clicks and minimal effort.

There are however a couple of issues when selling action figures on Amazon. One of them is that you can only list sealed figures on their marketplace. You also need to make sure the packaging is in superb condition as Amazon customers expect mint items. Any dings to the card or bubble can mean a return or a partial refund.

Also, note that Amazon has a strict policy during the holiday season that only allows the top sellers who reach a certain threshold to sell on their marketplace. This means that if you don't meet the sales requirements, then you'll be taken off Amazon in November and December.

Finally, it's worth noting that Amazon charges the highest seller fees for toys. This fee is about 15 percent plus other fees such as the seller fulfillment shipping fee. This is sometimes offset by the higher prices that certain action figures can sell for when compared to other venues (especially Marvel Legends and DC Universe Classics). Overall, Amazon is good for selling action figures if you're willing to pay a little extra and have the right items.

Selling Apps

Sellings apps are becoming more popular these days and selling action figures on them is nothing new. We find that apps like Mercari and WhatNot are decent for selling Marvel Legends, McFarlane Toys, NECA, Star Wars, and DC Universe Classics. Mercari has a pretty simple listing procedure and if you price your action figures appropriately then you should expect some sales (though we did notice that sales tended to be slower than Amazon and eBay). You can also list loose action figures and lots to get rid of a bunch of toys in one go.

WhatNot is probably one of the best places to sell toys these days (ex: Marvel Legends). The problem with selling on an app like WhatNot comes with the approval process for sellers. You need to provide the app with your social media, feedback from sources like eBay and Amazon, as well as other references. They will then approve if you meet the requirements (it's not guaranteed). It can be quite difficult to get approval from them, and it's really up to their discretion.

Once you've been approved on WhatNot, you need to build a customer base by selling frequently. Once you've built up a good customer base, you'll find that items that sell in their live sales will sell for very good prices (sometimes higher than any other venue). This all sounds like a lot of work, but if you're up for it, then you can net some good money and sell dozens (if not hundreds) of items in one live sale sitting. We should advise that selling on WhatNot requires some social skills as you are engaging in live sales via video with customers.

Marvel Legends Thanos
Marvel Legends Thanos

Online Forums and Social Media

Online forums can be a good place to sell Marvel Legends or other action figures. Places like Fwoosh have a sales section that allows members to sell their extra action figures such as DC Universe Classics. You can list loose or sealed figures individually or in lots. We do notice that the prices are lower for places like Fwoosh. This is mostly because members aren't always there to pay full price. The good thing about online forums is that there is a big community of customizers that will buy loose and/or damaged action figures for parts.

What's also helpful when selling on action figure forums is that there is a large community of collectors that can help point you in the right direction if you need any advice. We find that the action figure community can be quite welcoming and helpful.

Places like Facebook and Instagram can hit or miss when selling a collection of action figures. Certain lines (like Marvel Legends) will do well on platforms like Facebook, but DC Multiverse action figures won't sell so well. Generally speaking, the more popular stuff does better on social media selling platforms.

NECA Resident Evil Chris Redfield
NECA Resident Evil Chris Redfield


You can sell just about any collectible on eBay and action figures are no exception. You'll find that eBay is usually the most common route to go when selling, whether you have a small collection of NECA action figures or a giant collection of DC Universe Classics. You can sell individual action figures or lots. You can sell loose figures or sealed.

eBay offers auction or buy-it-now style listings and how you want to list depends on your preference. If you can wait and want to maximize your profit, then we suggest listing using buy-it-now. You can set the price for your action figures, and accept offers from potential buyers. Just try to be reasonable when setting your prices.

If you need money fast or want to sell your action figure collection quickly, then auction-style listings are an option. Just note that many auctions will sell for less than buy-it-now style listings, so be prepared for items to sell for lower prices (sometimes much lower). We find that auctions that end around Sunday at 9 PM EST sell for better prices overall.

You should also learn how to take good pictures for each listing. Collectors can be particular about the condition of the box and figure, so be thorough. If the card is creased, then take a picture and mention it in the description. Also, be sure to mention any paint or joint issues with the figure, so the buyer is completely aware before purchasing.

eBay has had a major influx of bootleg action figures over the past few years. So when you're selling your loose figures, be sure to indicate that what you're selling is authentic as it can be tough with certain lines (ex: NECA). We don't need to remind you to sell only authentic action figures on eBay. Selling bootlegs can easily get your account revoked.

Marvel Legends Red Skull
Marvel Legends Red Skull

Local Action Figure Buyers

Finding a local action figure buyer is without a doubt the easiest way to go when selling a collection of action figures. Most experienced buyers will buy action figures from all lines such as Marvel Legends, DC Universe Classics, McFarlane, Star Wars, Masters of the Universe, NECA, and many more. They also aren't very particular about the package (ex: we buy loose or sealed action figure collections).

Selling in bulk to a single action figure buyer won't net you the maximum profit for your collection, but you'll most likely save tons of labor. You don't have to list individual figures or lots online or ship anything. The buyer will inherit all the labor. You just need to be sure to find a good, reliable, local action figure buyer.

Sometimes finding a good buyer can be tough, but it doesn't have to be. Just look online and see if you can find a store with good reviews and give them a call. If they sound like they know what they're talking about (and have good reviews), then you're on your way. Just be sure to be thorough and if the person sounds shady or untrustworthy, then simply move on to the next buyer.

We suggest keeping away from pawn shops or thrift stores when selling your action figure collection. They don't know anything about most toys (ex: Marvel Legends, DC Universe Classics, Masters of the Universe, McFarlane, or NECA action figures). They'll probably pay you only a few dollars per figure regardless of the actual value. You also should stay away from Craigslist as it has become a cesspool for scammers and con artists.

If you have toy buyers come to you, then be sure to do your homework and make sure they're trustworthy. If you feel like their offer isn't up to par, then just move on to the next person. Having buyers come to you puts the ball in your court and allows you to easily decline any offers you don't like. If you decide to take your figure collection to a local comic store, just know that most shops will usually give a low offer on purpose, because they're aware that most sellers don't want to take their collection home.

McFarlane Metal Gear Solid Raiden
McFarlane Metal Gear Solid Raiden

Extra Tips When Selling Your Action Figures

Here are some extra tips that can help when selling your collection of action figures.

  1. Try to separate/organize your figure collection by line. If you have Marvel Legends, then keep all those action figures together. If you have McFarlane figures, then keep those together. This will make it easier if you sell it in bulk to a local toy buyer (it will make it easy for them to look through the collection). Even if you decide to sell it yourself on places like eBay, you'll find that good organization will go a long way, especially if you have a big collection.

  2. Do your best to keep the accessories together if your action figures are loose. We recommend keeping loose action figures in small bags so you don't lose accessories. Buying clear sandwich bags at your local grocery store can probably be the easiest, most economical solution. Again, being organized can be very helpful when selling a collection of action figures.

  3. Keep your expectations low. We say this in all our guides, but we can't stress this enough. You should always keep expectations low when selling a collection of action figures. If a sealed DC Universe Classics Gentlemen Ghost is $400 on eBay (asking price), then it doesn't mean your loose figure is worth the same. If that same figure is loose and without the Giganta piece, then it will sell for around $30-40 (partly due to bootlegs). Try to set a realistic price for your figures, or you might be disappointed when selling your collection. We can't say this enough. If you want to get top dollar for your action figure collection, then you will most likely be sitting on it for months or years. If you set realistic prices, then you'll find that many action figures will sell within a reasonable time frame.

DC Universe Classics Azrael and Batgirl 2 Pack
DC Universe Classics Azrael and Batgirl 2 Pack

In the end, your action figure collection is your own and you can set whatever prices you'd like, but if you're serious about selling anything, then consider the option that works best for you. If you want to sell your toy collection to a local buyer, then just understand that you have options and if you're not comfortable with one seller, then you have plenty more out there.

Note that selling anything can be tough, but if you plan and keep organized, then selling your collection of action figures shouldn't be too difficult. If you ever need any kind of advice on selling your collection, then try to ask on forums and social media. There are plenty of collectors that are always willing to help out. There are also plenty of appraisers that can help you price your collection free of charge.

If you need any kind of personalized opinions (for entertainment purposes only) when selling your Marvel Legends, DC Universe Classics, McFarlane, Masters of the Universe, or NECA action figure collection, then be sure to let us know. We offer obligation-free opinions and don't mind helping out. We can do our best to point you in the right direction if you find yourself in a bind.

If you want to cut out the formalities and sell your action figure collection, then know that we travel to you and pay cash for toy collections as well as offer fair, competitive prices. We also buy all lines of action figures (new or old) and will buy collections of all sizes and ages. We inherit all the labor and pay you cash for the collection. Be sure to call, text, or email if you're ready to sell.


Masters of the Universe Sorceress
Masters of the Universe Sorceress

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